A company with a strong culture of innovation breeds innovation in all parts of the business, leading to more creativity and better work. When we asked the Transformative ommunity to honestly assess their own organization’s culture of innovation, half (52%) admitted it was stronger in some areas and weaker in others. As most CEOs see room to elevate the practice within their company, insights from CEO discussions during the June Transformative CEO Summit – including three tensions CEOs foster that are core to breakthrough innovation – could be worthy of exploration.