Scott Cohen founded the clear-aligner company Byte and sold it in less than 2 years for more than $1 billion. Now he is launching Alter, the world’s first at-home fitness system to harness the potential of a customer’s DNA, biometrics, and AI to generate a highly personalized, individualized fitness program – something that has previously been accessible and affordable only to the one-percenters.
Recorded on: March 5, 2024